Bullet Business

VODone to offer mobile lottery services in China
Published on May 12, 2009
Internet video broadcasting company VODone Limited has become the first company to offer mobile lottery services in China. The company says it has received authorisation from the Heilongjiang Welfare Lottery Centre.

Under an eight-year service agreement, VODone will provide mobile lottery betting in cooperation with Heilongjiang Welfare Lottery and China Satcom on a revenue share basis.

A service agreement with a term of 96 months of cooperation has been signed by both parties under which the Group will be entitled to a certain percentage of commission income generated from each transaction. Financial details weren't disclosed.

The system developed by Heilongjiang Welfare Lottery Center guarantees immediacy and safety of mobile lottery.

The Group has opened the “cai.vodone.com” portal named “Lottery Lifestyle” broadcasting lottery related news and information exclusively supplied by the Ministry of Civil Affairs of the People’s Republic of China and co-managed by China Association of Social Workers and China Philanthropy Times. VODone and China Philanthropy Times will together launch the “Expert Lottery Comments” channel, providing exclusive lottery news.

In China, the number of frequent players of lottery has reached over 100 million which contributed over RMB100billion of betting turnover every year and in which betting turnover of welfare lottery amounted for approximately RMB60billion per annum.
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