The entry of a number of traditional offline brands into the online bingo market has made it harder for white label operators to compete.
Such operators are looking at ways to attract or take customers away from the bigger brands.
Taking on “big boys” of online bingo market
Published Jun 10, 2009 / Read More
Focusing on human interaction and old-fashioned gossip sessions
More and more online bingo portals have started acknowledging that the strength and sense of belongingness to the community on their sites is the most critical thing, be it for being the most entertaining or rewarding online bingo offering.
Without a strong, welcoming and close-knit community, an online bingo site will fail before it’s ever successful.
Without a strong, welcoming and close-knit community, an online bingo site will fail before it’s ever successful.
Published Jun 24, 2009 / Read More
ShortsandLongs.com fails to get clearance from ASA
The UK Advertising Standards Authority (ASA) has upheld a complaint against a regional press advertisement by Spreadex’s ShortsandLongs.com
Published Jun 22, 2009 / Read More
Swank Poker’s magazine ad banned
A magazine campaign for gambling firm Swank Poker, featuring a woman cupping her breasts under the tagline “Will you hold this pair for me?”, has been banned by The Advertising Standards Authority (ASA).
Published Jun 22, 2009 / Read More
Dominic Mansour and Alison Digges join GTECH G2
GTECH G2, the new interactive lottery, sports betting, poker, bingo, and casino subsidiary of GTECH, has chosen Dominic Mansour as head of Casino & Games.
The company has also chosen Alison Digges as the new head of Bingo for the group.
The appointments have been finalised at a stage when the group is developing new products and foraying into new markets.
The company has also chosen Alison Digges as the new head of Bingo for the group.
The appointments have been finalised at a stage when the group is developing new products and foraying into new markets.
Published Jun 22, 2009 / Read More
Discriminatory practices against EU operators highlighted
The European Union has urged the United States to open talks on scrapping the ban on foreign online gambling companies.
The Commission has issued a report that finds U.S. laws on Internet gambling are legally not justified and are discriminatory against foreign Internet gambling operators.
The Commission has issued a report that finds U.S. laws on Internet gambling are legally not justified and are discriminatory against foreign Internet gambling operators.
Published Jun 22, 2009 / Read More
PartyGaming continues its deal signing spree
TV broadcaster Channel 5 Broadcasting Ltd has signed an exclusive deal with online gaming company PartyGaming to create a “Five”-branded bingo and casino eGaming service targeting the UK market.
The premium online service will launch in the second half of this year and will be operated by PartyGaming and promoted extensively by terrestrial TV channel Five.
The premium online service will launch in the second half of this year and will be operated by PartyGaming and promoted extensively by terrestrial TV channel Five.
Published Jun 22, 2009 / Read More
Microgaming Launches Stand-Alone Bingo Offering at the 4th Annual Online Bingo Summit
Microgaming (www.microgaming.com), the world’s largest provider of online gaming software, today announced a new stand-alone Bingo product. The Bingo launch will be showcased at the Online Bingo Summit in London on 16 – 17 June at Microgaming’s stand, number 14.
Published Jun 15, 2009 / Read More
Treating users like stars
2008 was the year in which Unibet continued to strengthen its position as a leading European Moneytainment company.
Non-sports betting is an important part of Unibet’s business, and the group feels such form of gambling opens up a broad range of target markets – young and old, male and female – to the possibilities of `moneytainment’.
Non-sports betting is an important part of Unibet’s business, and the group feels such form of gambling opens up a broad range of target markets – young and old, male and female – to the possibilities of `moneytainment’.
Published Jun 10, 2009 / Read More
Web 2.0 continues to be in the limelight despite its “limitations”
Web 2.0 represents a new breed of online, browser-based applications and many are based on open-source software. Some of the most important online applications that fall under Web 2.0 label include blogs, podcasts, mashups and wikis.
There is a wide range of techniques available via web 2.0, and the skill is in judging the correct one for each vertical.
There is a wide range of techniques available via web 2.0, and the skill is in judging the correct one for each vertical.
Published Jun 10, 2009 / Read More
